The Strategic Marketing Assessment is what you sell. Business briefing, facilitated session, recommendations. Each stage comes with its agenda, its deliverables and its price. You stop quoting hours and start selling a product.
One scope, agreed before the first meeting. Your client sees every stage, what it delivers and who needs to be in the room.
| Stage | What happens | What the client gets | Who is in the room |
|---|---|---|---|
| Business briefing | One to one with the senior leader. Guided questions in five phases. | Objectives, the first milestone and the agreed list of who answers the Kiltr Index. | The senior leader and the strategist. |
| Facilitated session | Leadership and marketing see the strategy gap together. | The deck, the discussion and every answer captured by our platform and refined by you. | Leadership, marketing and your strategist. |
| Recommendations | A six-month plan, marked now, and and later. | The recommendations report, on your brand. The tasks that need to be done. | The senior leader and the strategist. |
Guided questions. Each one comes with why to ask it, what to listen for and what to watch out for. It's a conversation, not a script. It's a natural conversation captured in the platform.
The facilitated session deck builds itself from the Kiltr Index answers. Open it full screen and move through it with the arrow keys. The room sees the strategy gap together, often for the first time.
The recommendations report pulls together the method, the scores and your strategist's own words, on your brand.
One setting controls how visible Kiltr is in everything your client receives. Set it once for your agency. It holds across every document
The report runs short and the Kiltr Index card is a taster. Your agency leads the cover.
The numbers are the same at every setting. Only the credit changes.
Standard adds an about the Kiltr Index page, so the method behind the numbers is on the record. The cover stays yours.
Kiltr index comparisons appear from standard up
"In partnership with Kiltr" on the front. "Measurement by Kiltr" on the back. For agencies who want the method named as loudly as the author.
Switch at any time. The report rebuilds itself.
Book a 30-minute insight session. We run the benchmark with you, then show you what a Strategic Marketing Assessment could look like for your clients.